Market research is vital to understand to understand your market’s response to a product in a proposed, prototype or completed version. This research is important so that you can co-design your product in relationship with your customers’ needs and so you can predict the volume of future sales. Insight and Mark have been actively working in market research for a wide range of industries for over 20 years (see Insight Business Management, Analytics & Market Research). Insight is also a Company Partner of the Research Society, and Mark is certified as a Qualified Professional Research with the Society.

We also provide training in the area of market research.

Our staff are members of the Australian Academy of Cinema Television Arts (AACTA). Insight is a member of Experience Gold Coast and the Queensland Tourism Industry Council.